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GETTING STARTED WITH YOUR OWN BUSINESS

Key decisions and considerations when starting a business, how to create a one-page business plan and more

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Starting a business is easier than you think and it will open the doors to your dream life.





My name is Bob Adams and I'm a serial entrepreneur.

I have a Harvard MBA and have founded over a dozen businesses, including Adams Media Corporation and BusinessTown. One business I started in my basement apartment with $1500 and sold for $40 million. I am the author or co-author of 16 business books and have appeared as a business expert on programs including NBC’s Today show, The 700 Club, and Oprah! My Streetwise Business Tips segment appeared on First Business, previously the national business news program produced by The United States Chamber of Commerce.

I believe everyone should start a business and live the exciting and rewarding entrepreneurial life style. And I'm here to help you achieve that.


I will teach you all my business secrets.

In this course, I will teach you my proven, step-by-step process to start your own business. I will walk you through the ENTIRE process and tell you EXACTLY what to do.

Taking my online course will be like having your own high-priced business consultant by your side, advising you every step of the way throughout your business journey. This course is a complete easy-to-follow road map to starting a business.

Let's get started!

My course will teach you everything you need to know to start your own business including...

How to choose the best business idea for you

How to find the best target market

How to differentiate your business from competitors

How to get money to finance your business

How to develop a powerful business strategy

How to sell even if you have no experience

How to find high impact, low-cost marketing solutions

Here's what you will learn in my course...


Get Started With Your Business

Why starting a business is easier than you think. And why you need to do it!

My top 10 business secrets you must know before getting started.

How you can start your business on a tight budget, part-time and from home.


How to Come Up With Hundreds of Business Ideas

Dozens of really fun business ideas. What about a Martini bar?

Hundreds of ideas for any budget or situation. There is one for you!

45 proven ways to generate business ideas.

My 100 page Ebook: The 300 Best Small Business Ideas.


How to Choose the Best Business Idea For You

The proven, 6-step process to choose the best business idea for you.

How to score your potential business ideas.

How to choose the best business idea possible for your situation.


How to Validate Your Business Idea

6 proven ways to make sure your business idea works.

How to validate your idea without spending much time and money.

The 5 main types of validation and when to use them.


How to Find the Perfect Name For Your Business

The proven, 7-step approach to naming your business.

The types of names you need to avoid at all costs.

What you need to know about trademarks.


How to Choose the Best Legal Entity For Your Business

Learn which type of legal entity is best for your business.

How to register your business.

How to get permits and licenses for your business.


How to Create a Powerful Competitive Advantage

Why choosing the right target market is crucial for your business.

How to differentiate your business from competitors.

How to find the best target market for your business.


How to Create Your Business Plan

Why you need a business plan when starting your business.

The key components of a successful business plan.

The complete guide to putting together a one-page business plan.


How to Do Your Accounting and Financial Projections

The secrets to using financial statements to boost your business performance.

How to prepare an income statement.

How to create a balance sheet.

How to prepare financial projections for your business.


How to Get the Money You Need to Start Your Business

What you need to do before approaching funding sources.

How to get the appointment and pitch potential financiers.

The complete guide to over 20 types of funding sources.


How to Develop a Powerful Marketing Strategy

How to create your unique selling proposition.

The essential secret to achieving marketing success.

How to create a one page marketing plan.

50 guerrilla marketing tactics that work.


How to Build Your Online Marketing Strategy

The 7 steps to building your online presence.

How to plan, design, and create your website.

The 5 critical ways to boost your search engine rankings.

A complete beginner's guide to online advertising.

How to get started with social media.


How to Make Sales and Land Your First Customers

Anybody can learn how to to sell… Here’s how to do it!

50 ways to generate endless sales leads including inbound leads.

A complete guide to cold-calling.

How to write emails that land sales appointments.

Exactly what to say during sales presentations.

How to overcome objections and close sales.


Here's what you will get in my course:

78 step-by-step, easy-to-follow, instructional videos.

13 worksheets that will do much of the work for you.

14 templates to start building your business.

13 samples to show you exactly what to say or do.

6 case studies to learn from my experience as a successful entrepreneur.

My 100 page Ebook: The 300 Best Small Business Ideas.


78 high quality videos (10+ hours of content)

You will have access to 78 high quality videos in which I will personally teach you how to start your own business. No room for confusion. I will show you exactly what to do and walk you through all the steps of my proven process.


27 worksheets and templates

My interactive and fully downloadable worksheets, templates and samples will do most of the work for you. We will fill these out together as you go through the course to build the foundation of your own small business.


19 case studies and samples

I will share my personal experience as a successful entrepreneur and walk you through the most crucial lessons I've learned in business.

I will show you what worked for me and what hasn't. I will also give you samples you can copy and use for your business.

As much as possible, I have done the work for you!

Frequently Asked Questions


When does the course start and finish?
This online course is completely self-paced - you decide when you start and when you finish.
How long do I have access to the course?
After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
If you are unsatisfied with the course for any reason, please contact us in the first 30 days and we will give you a full refund, no questions asked.
What are the course requirements?
This course is for anyone thinking about starting a business. You don't need to have any previous business experience whatsoever. Even if you have business experience, you will discover a vast amount of powerful new ideas that will help propel your business ahead.
Will I get personal advice from Bob Adams?
You will have access to Bob's email address to ask him any question you want.
Can I download any of the content?
Of course! All the worksheets, case studies, samples, and videos are downloadable.

What people are saying about the course:


As an experienced entrepreneur, I found great value in the BusinessTown courses. The program is comprehensive, covering everything from idea generation to naming your business to creating competitive barriers. It's like having a team of experienced advisors available 24 x 7.

Kudos to Bob Adams and his team for creating an informative and inspirational tool. Now you have no excuse to keep you from building a great business!

Dan Sterling, Founder, Water Hero



Bob has been a close friend and trusted business adviser of mine for years. From the very start of my business Bob has been an invaluable resource to me, helping me shape my strategy, and guiding me through the challenges we all face as entrepreneurs.

Hands down Bob is one of the most talented, and successful entrepreneurs I know. Thanks Bob!

Matt Marshall, Founder, MGM Capital Investments

Get started now!

You won't be taking any risks purchasing the course!

In the first 30 days, if you are unsatisfied with the course for any reason, we will give you a full refund, no questions asked.

What do you have to lose?

Get started now!